It’s almost imposible to believe that solely 54% of little businesses presently have a web site. Believe it or not, a staggering 18% of little to medium businesses claim they selected to not have a web site to avoid the value of planning a site.
What most of those little businesses don’t understand is that it solely takes but $100 to line up and launch a web site.
That’s right! you’ll obtain a website domain name, web site hosting, install WordPress and obtain a pre-designed WordPress theme to setup your web site among some minutes. All for fewer than $100.
Ask yourself this: Would you pay $100 to setup a stunning trying WordPress web site and expand your business on-line or does one still assume it prices too much?
Now, you need to be questioning what this WordPress factor extremely is or why the online style company that you simply tried to rent didn’t mention it. Well, keep reading to seek out all the answers.
What Is WordPress Exactly?
WordPress is that the best content management system (CMS) accessible nowadays. This software system permits you to simply produce, edit, manage and publish content on your web site while not having to be told any programming in any respect.
“WordPress now powers more than 25% of the Web”
Contrary to in style belief, WordPress isn’t simply a platform for blogging. you’ll be able to conjointly use WordPress for business websites, build eCommerce sites, founded skilled portfolios and far a lot of.
Why use WordPress? There are several advantages to victimisation WordPress to create an internet site. Here are simply some.
1. Save A Lot Of Money
Usually, it prices around $2,000 to $25,000 to rent an online developer for a high quality web design, UN agency styles a custom HTML web site. Add the yearly hosting fees and maintenance fees thereto and you’ll find yourself disbursement your entire promoting budget on building your web site.
This is why a lot of and more tiny to medium businesses are currently selecting WordPress over custom-made HTML websites to induce their business on-line.
There’s been a protracted discussion that started a WordPress vs HTML battle. Although, in reality, creating a alternative between WordPress and HTML is straightforward.
If you’re an enormous company whole with an enormous promoting budget, hiring a style firm to create a custom web site for your company can be.
WordPress, however, is best for tiny businesses UN agency are starting. as a result of it’s reasonable so straightforward to setup that even somebody with none net style data will build a web site.
2. Design Any Type of Website You Could Imagine
When talking concerning WordPress, the primary factor that involves our mind is blogging. But, WordPress is capable of doing such a lot a lot of. From business websites to social networks and on the far side, you’ll nearly build any quite web site exploitation WordPress.
Even a number of the foremost widespread brands are exploitation it.
3. Leave The Middleman Behind
Maintaining an internet site involves plenty of labor. you have got to stay your web site up to the most recent standards, optimize it for mobile devices, implement sensible security to forestall hacker attacks and a lot of vital, adding new pages and content to your web site.
With a customized web site, you’ll need to rent an internet developer to handle this kind of labor. These developers don’t return low cost. they’re going to charge by the hour.
But, WordPress doesn’t have that drawback. you’ll be able to update WordPress with one click, install security plugins to guard your website and even add and manage all the web site pages, all on your own.
Think about all the cash and time you’ll be able to save.
4. Thousands of Themes To Start With
One of the most reasons why individuals love WordPress is that the platform offers you access to thousands of lovely WordPress themes to make any variety of web site you would like.
For example, let’s say that you’re coming up with on building a distinct segment web site, sort of a website for a construction company or a beauty parlor. Then you’ll be able to simply notice a construction WordPress theme or a medical WordPress theme to make your web site with simply a fast search on Google.
WordPress theme retailers, like ProteusThemes, build the method plenty easier by transferral you high-quality premium themes at reasonable costs.
5. Add More Functionality To Your Website With Various Plugins
WordPress plugins enable you to increase the practicality of your web site.
Using these plugins, you’ll produce a contact page for your web site, add a checkout system, improve SEO, add an additional layer of security and even produce landing pages, with simply some easy clicks.
There are over forty three,000 plugins accessible on the official WordPress Plugins information and over four,100 plugins on CodeCanyon. Rest assured, you’ll have lots of choices for scaling your web site as your business grows.
6. Get Your Site Installed In 5 Minutes
Installing WordPress is like taking a come in the park. you’ll virtually set it all up and begin acting on your web site in below 5 minutes.
Most net hosts currently supply single click installs, that allow you to install WordPress during a number of minutes. Also, there are WordPress specific hosting plans, wherever the hosting company install WordPress for you and allow you to dive right into the WordPress dashboard to figure on the location.
7. Grandma Friendly
You don’t need any secret writing information or net style expertise to figure with WordPress as a result of it comes with a clean and beginner-friendly computer program that enables you to manage your entire web site from one dashboard.
Using the Live Editor, you’ll add new pages, posts and media onto your web site. And you’ll visit the looks section to customise the planning of your web site by adding a replacement background, widgets, headers and menus still.
8. Continuous Support And Updates
WordPress is AN ASCII text file software package. however it delivers a premium quality user expertise. It’s one in every of the various reasons why WordPress is supported by a large community of numerous users round the world. If you encounter any drawback with the software package, these consultants can perpetually be there to answer your queries.
Automattic, the corporate behind WordPress, releases a minimum of 3 major updates for the CMS each year. Your system can mechanically get updated with the opposite minor upgrades likewise. And it’s free! And you’ll perpetually check WordPress version with few totally different ways.
Do you assume AN freelance internet designer would provide future web site upgrades for free?
9. Supports Mobile Devices
WordPress is totally responsive and supports all mobile platforms and screen sizes.
Unlike bespoke hypertext mark-up language websites, you don’t should produce a separate version of your web site for smartphones and tablets. WordPress themes come back pre-optimized for mobile screens, particularly once you get premium WordPress themes.
10. Higher Security
Want to feature enterprise level security to your website? It’s as straightforward as putting in a plugin.
WordPress plugins, like iThemes Security, facilitate your shield your web site from hackers, malware, enforce robust passwords and keep your website safe from all types of unhealthy things.
You don’t should rent a security professional any longer. For additional info, Kinsta has printed a close guide strengthening up your WordPress security.
11. Straightforward SEO Implementation
Optimizing your web site pages and content for search engines is that the most annoying issue and that we hate doing it. are you able to imagine what proportion work it takes to travel through each page on a hypertext mark-up language web site to optimize them for keywords and meta descriptions?
Well, you don’t should worry that once you’re victimisation WordPress. as a result of there’s a plugin for that too.
Yoast SEO is one in every of the various WordPress plugins that allow you simply implement correct meta headlines, descriptions and even optimize your pages for keywords.
12. Begin A Business Diary
According to HubSpot, firms with a diary receive additional traffic and ninety seven more links to their web site than companies that don’t have a blog.
Needless to mention, having a diary is currently a vital part for generating leads and increasing sales.
Use WordPress to setup a diary on your web site. you’ll either use a subdomain (blog.yourwebsite.com) or install WordPress in a very totally different folder (yourwebsite.com/blog) to start out blogging straight away.
13. Straightforward Content Management
Inside the WordPress dashboard, you’ll get to experiment with lots of nice functions.
Like uploading transmission content victimisation the drag-and-drop interface, produce galleries of your pictures, schedule posts to be printed at bound times and adding cool widgets to customise the sidebar. And none of it’ll involve writing one line of code.
Can you do any of that with an hypertext mark-up language website?
14. Flip Your Web Site Into an Internet Store
Thinking about beginning An eCommerce website? Use WordPress + WooCommerce + WoonderShop!
Plenty of on-line stores, like Marks & philosopher and Harvey Nichols, are steam-powered by WordPress and you almost certainly won’t be able to tell the distinction.
Great free plugins, like WooCommerce, create this easier by permitting users to line up on-line retailers with their new or existing WordPress websites. it’ll solely take some minutes.
15. Build Your Own Community
You can also build your own social network with WordPress likewise.
Well, you can’t build a Facebook or Twitter with WordPress. however you’ll use a plugin like BuddyPress to form alittle community of your own, right within your WordPress web site.
This can be a good thanks to build alittle community for your complete and make a special place for your customers to urge along and share their concepts.
16. Integrate Third-Party Services
Whether it’s to integrate a payment entree like 2Checkout or install AN automatic backup system for your web site like VaultPress, WordPress offers you the liberty to figure with totally different third-party services and apps while not having to rent an internet developer.
For example, if you’d prefer to connect your web site with Salesforce to trace and collect vital client knowledge, there are plugins that permit you to try to to that with none trouble.
17. Translate Web Site Into a Distinct Language
If you’re targeting a world audience together with your business web site, it’s vital that you just deliver your web site content in their own language to assist them perceive you higher.
If you’re victimisation AN hypertext mark-up language web site, it might take months of labor and a giant pile of cash to rent individuals to translate your website into totally different languages and make different versions of the web site.
Luckily, WordPress plugins, like WPML and trilingual Press, allow you to not solely translate your web site into over forty languages, however may also produce a WordPress multisite to run every language on a separate website.
18. Customise The Web Site Style
Who aforementioned you can’t customise the planning of a WordPress website?
Most people avoid victimisation WordPress basic cognitive process that WordPress web sites can’t be custom-made the means hypertext mark-up language website do. That’s not entirely true.
There are nice page building plugins out there that permit you to customise the design and feel of your WordPress web site design, while not having to edit your theme files or sort any code.
Even if you get a pre-designed WordPress theme, you’ll use this plugin to style a novel landing page, a custom home page or perhaps an attractive portfolio to showcase your merchandise, victimisation its easy-to-use visual musician.
19. Build A Premium Membership Website
Building a membership website will be helpful for trainers, coaches, and professionals World Health Organization provide exclusive content, like on-line courses and tutorials, to their users.
You can use your WordPress web site to simply host your premium content, that solely your registered users get access to.
In this case, WordPress plugins, like Paid Memberships and Magic Members, can are available handy.
20. Improved Selling Solutions
Getting additional individuals to sign on for your account and generating more leads becomes a lot of easier once you’re victimisation WordPress.
There are nice on-line selling services, like SumoMe, that you just will painlessly integrate with WordPress to point out popup messages, collect emails, integrate social sharing buttons and make welcome mats.
That’s not all. you’ll additionally connect your social media channels and use apps, like JetPack, to mechanically share them on your Facebook, Twitter, Tumblr and Google+ pages and publicize your content.
21. Easy A/B Testing
A/B testing, or split-testing, is a crucial a part of each business selling arrange which will drastically facilitate your increase your conversion rates.
Thanks to WordPress’ ability to attach with third-party apps, you’ll integrate A/B testing services, like Unbounce and Optimizely, to form landing pages and run split-tests to enhance your web site to make the foremost of your traffic and generate additional sales.
22. It’s Future-Proof
Automattic has massive plans for WordPress for several years ahead. So, haven’t any doubts. Your web site can keep relevant and deliver even higher quality within the future likewise.
These are solely one or two of things that WordPress offers for your business. the probabilities are endless once you’re victimisation WordPress. It’s a world of its own.
Before you rent an internet designer and throw away thousands of bucks on an ineffective web site, provide WordPress a try to see however powerful it’s. Once you go WordPress, you’ll ne’er wish to travel hypertext mark-up language once more.